Westin’s Personal Food Shopper Encourages Groups to Eat Well in Italy

Westin's Personal Food Shopper program
Westin’s Personal Food Shopper program

Attendees no longer have to worry about packing on the pounds when visiting Italy, with its carb-filled pastas and rich gelato. Westin’s Personal Food Shopper program now encourages attendees visiting Rome, Florence, Milan and Venice to eat well.

Attendees meeting at The Westin Europe & Regina Venice, The Westin Excelsior Florence, The Westin Excelsior Rome and The Westin Palace Milan can take one of the wellbeing-inspired tours led by a local foodie guide, who will act as a food curator by creating customized food itineraries for groups of up to eight people. In Florence and Milan, groups of up to four can even participate in the tour via bike.

The half-day excursion will take attendees to explore Italy’s gastronomic scene, introducing them to local, family-run food shops, boutiques and traditional markets. Along the way, the multilingual food guide will provide nutritional insights, tips, recipes and assistance to attendees who want to ship products back home. The tour will also include education on the products’ history as well as food and wine tastings in some of the various food boutiques.

For example, the tour at the Westin Excelsior Florence takes place in the central market of San Lorenzo in the heart of the historic city center, where attendees will visit traditional and authentic food boutiques around the market. A brief historical and cultural description of the market and food shops is provided, as well as secrets behind making a smart purchase of typical Tuscan food products such as oil, wine, cheese, vinegar and more. Some of the other food shops the tour visits include:

  • Pasticceria Sieni: a historical pastry and coffee shop
  • Baroni: a traditional market corner with diverse food products, including cheese, cold cuts, oil, sauces and more
  • Nerbone: a traditional market corner that offers sandwiches and plates with trippa, bollito and lampredotto, typical Tuscan dishes made of meat
  • Bottega dell’Olio: an oil boutique
  • Alessi: a gastronomic boutique with an onsite winery

“Eat well and nutrition are always more relevant and popular topics in today’s society—leveraged also by Expo 2015 in Milan—that touches all aspects of everyday life,” says Ludovica Lambertenghi, public relations coordinator Italy for Starwood Hotels & Resorts. “Learning about the area’s food could be a good exercise to enhance teambuilding among corporate groups because food reflects culture and so offers a helpful basis for improving mutual learning capabilities and increases communication among team members by allowing, at the same time, to indulge in wellbeing-inspired tours of Italy’s culinary diversity.”