The New W Bangkok Opens with Material Girl Mayhem

Last August, the staff at the 407-room W Bangkok dolled up in couture for a high fashion photo shoot at the construction site. Right away we knew that the brand’s entry into Thailand would be super sultry. The December grand opening delivered on that promise with the “Madonna: A Transformational Exhibition,” highlighting never-before-seen photos of the Material Girl from the ’80s sporting her signature loose bangles, fingerless gloves and Wayfarer sunglasses. Then New York graffiti artist Alec Monopoly spray painted glittery colors over the black and white photographs atop an iron scaffold, while party goers danced to “Like a Virgin” remixes at Woodbar.

“This is the first time I’ve released the pictures in 30 years,” says Richard Corman, the photographer of the exhibition. “I feel that they are more relevant today than they were 30 years ago.”

Like a modern day Lite-Brite, the uber trendy Woodbar has purple-uplit counters, plush white couches and black marble coffee tables. There’s also a hall of mirrors, an ornate mirror tree and thousands of pinpoint lights in the lobby, completing the dizzy galactic groove.

Throughout the hotel’s public spaces, neon art is mixed with traditional Thai motifs. There are three restaurants, including a gourmet bistro and wet bar leading out to the pool. We’re told that you can’t go to the hotel without viewing the spectacular outdoor pool. The celestial theme is reproduced with underwater lights mirroring the starry night above.

Located on popular Sathorn Road in Bangkok’s commercial district, W Bangkok offers six meeting spaces including a 4,500-sf ballroom.