Fun Drives Promotions at Loews Hotels & Resorts

Chauffeur-driven Fiats are available at several Loews Hotels properties
Chauffeur-driven Fiats are available at several Loews Hotels properties

Lately it’s all about fun with new promotions at Loews Hotels & Resorts, which has rolled out three new offers designed to help business (and other) travelers relax and enjoy themselves: chauffeured service in new Fiat vehicles, free WiFi in guest rooms and a vacation reward for groups who meet at participating hotels.

You can arrive in style at Loews hotels in Washington, New York City, California and Florida, which are offering chauffeured service in all-new 2014 Fiat 500L vehicles. The first-of-its-kind collaboration between the New York-based hotel group and the Italian automaker makes Fiats available at five properties: Loews Madison Hotel in Washington, D.C.; Loews Regency Hotel in New York City; Loews Hollywood Hotel; Loews Santa Monica Beach Hotel; and Loews Miami Beach Hotel. At Loews Miami Beach, Loews Hollywood and Loews Santa Monica Beach, guests also have the use of a Fiat for up to three hours a day during their stay.

Casey Hurbis, head of communications for FIAT Brand North America, called the partnership “an innovative union that reinforces the style, fun and individualism of both the FIAT and the Loews Hotels brands as we both continue to evolve and reach out to a new demographic and a new lifestyle.”

The Fiats are for just a few properties, but the WiFi is free for all guests staying at any of Loews’ 18 North American properties. Offered in all guest rooms (but not in meeting rooms, unfortunately), it’s part of the company’s “Room to Be Free” campaign.

Finally, meeting attendees who stay at Loews for business can come back for pleasure in the “Next Time, No Work” promotion. Good at most Loews properties, the deal offers a 30% discount off the best available rates. It’s valid for meetings booked and held through December 31, 2014, and is available at all Loews properties in North America except Universal Orlando.