Bahia Principe Hotels & Resorts has announced a new environmental strategy to position Samana in the Dominican Republic as an internationally recognized ecological destination.
The objective of the proposal is to promote Samana as a biodiverse, clean and sustainable destination, and it will be implemented in 2020 by Grupo Pinero, Bahia Principe’s parent company, and the German Development Cooperation, GIZ.
“This initiative in Samana is part of Bahia Principe’s commitment to establishing strategic alliances to protect the biodiversity in the destinations where we operate,” said Pablo del Toro, head of environmental management at Grupo Pinero in a press release statement. “Thanks to the support of the German government and the GIZ, we are able to develop this project to help support the local population and the rich biodiversity of the area. Our strategic proposal responds to the main environmental needs that exist in the area, such as waste management, involving local actors to be the catalysts of change to allow the differentiation and positioning of the destination as a biodiverse, clean and sustainable place.”
Samaná is home to four Bahia Principe properties: Grand Bahia Principe El Portillo, Grand Bahia Principe Cayacoa, Luxury Bahia Principe Samana and Luxury Bahia Principe Cayo Levantado. The region is located between the jungles of the Dominican Republic and the Caribbean Sea, and its attractions include the waterfall Salto del Limon, as well as Los Haitises National Park – offering rich biodiversity and native Taino hieroglyphs.
The strategy will be supported through agreements with institutions such as the Ministries of Education and Environment and Natural Resources of the Dominican Republic. With their support, biodiversity awareness programs will be implemented in Bahia Principe Hotels & Resorts establishments as well as in public schools in Samana.
For more information, please visit: bahia-principe.com.
