Blue Jean Events Customizes Amenity Experiences

amenity experience, meetings
The Blue Jean Bar is the company’s signature amenity experience.

For attendees who have had enough of the same been there, done that corporate gifts, Blue Jean Events offers a new twist in customized amenity experiences.

The fact is that sophisticated attendees have grown used to the standard corporate amenities, from watches to sunglasses to designer bags. A number of stars in the amenity experience space are shaking up the standard norm, among them Blue Jean Events, which participated in the AMResorts’ TIME customer event in Punta Cana in December.

The company is known for its custom blue jean bar, where attendees are fitted for the perfect pair (also for twill pants), which the company can then request attendees wear to one of the evening functions. Said one happy client: “This engagement element added so much buzz among our clients. All I hear from some of their senior leaders was about how awesome it was!”

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Other creative gifting experiences by Blue Jean Events  include: a Blue Shirt Shop, a Cashmere Boutique featuring Vince sweaters, a James Perse Tee Shirt Bar and a variety of Toms experiences, including the much-loved colorful canvas slip-ons.

The company works with 400 different brands to customize and amenity experience that suits clients’ goals, attendees and the destination/venue, from North Face to Merrell to Helly Hansen to Havaianas. Clients have ranged from Genentech to Staples to Fidelity Investments.

Learn more by downloading a 2018 catalog here.

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Barbara Scofidio is editor of Prevue and heads up the Visionary Summits, our exclusive conference series targeting senior-level meeting and incentive planners. In 25 years of covering the industry, her articles have spanned topics ranging from social media to strategic meetings management. She is currently the media liaison for FICP's Education Committee and was the first member of the media ever to be invited to sit on a committee by GBTA, where she spent three years on the Groups and Meetings Committee. She has also been an active member of Site, chairing its Crystal Awards committee and acting as a judge. A familiar face at industry events, Barbara often leads panel discussions or speaks on topics close to her heart, such as green meetings or how the industry can help combat human trafficking. She is also on the board of ECPAT USA, the human trafficking organization. Barbara is based outside Boston, in Groton, Mass.

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