Travel agency, Fora Travel, has launched Fora Groups, a new division designed to reimagine group travel and event planning for corporate clients.
Building on more than $80 million in group travel production to date—spanning corporate groups, conferences and incentive trips—Fora Groups aims to meet rising market demand and scale its support for planners organizing meetings and events around the world.
“With Fora Groups, we’re building the infrastructure to scale—making it easier, faster and more rewarding to plan group travel with expert support,” said Henley Vazquez, Co-Founder of Fora, in a media statement. “Group travel deserves better than outdated systems and fragmented planning and our advisors have already driven tens of millions in group bookings.”
Fora Groups provides planners with access to a dedicated advisor, streamlined logistics management and exclusive perks at thousands of hotels and resorts globally. The platform caters to a wide range of event types, from corporate off-sites and incentive programs to destination weddings and client gatherings.
Key Features Include:
- White-glove planning for accommodations, transportation and on-site experiences
- Destination strategy, budget management and venue sourcing support
- Expanded partnerships with leading hospitality brands
“Fora Groups is built to meet a clear demand in the market,” said Julie Noda, General Manager, Groups at Fora, in a media statement. “We’re equipping our advisors with the tools, training and support to deliver exceptional group experiences, whether it’s a 300-person sales kickoff or a team offsite. This launch allows us to scale what’s already working and raise the bar for what group travel can be.”
Since its 2021 launch, Fora has secured over $1 billion in travel bookings, driven by its advisor network and proprietary technology platform. The company is positioning itself as a strong player in the meetings, incentives, conferences and events space, deepening its collaboration with hospitality partners and corporate clients alike.
