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Channel Partner Incentives: New Tools
The Incentive Research Foundation has compiled a go-to list of resources for planning channel partner incentives.
Successful Channel Incentives
"Designing an effective channel incentive strategy needs to reinforce the sales processes, highlight product information and reinforce the sponsoring company’s value proposition. It’s about helping channel partners and their salespeople sell effectively, while answering, 'What's in it for me?'"
4 Trends in Automotive Incentives
With ample budgets and worldly travelers, and free from the regulatory restrictions faced by pharma and financial, this sector can be more...creative.