Tag: SMMP
A Fresh Look at SMM
This is a great time to establish – or fine-tune – your Strategic Meetings Management (SMM) program.
Adding Ground to the SMMP
Increasingly, strategic meetings management programs are incorporating elements not traditionally in the mix—for example, adding ground to the SMMP.
Managing Simple Meetings
Simple meetings make up more than half of corporate meetings, yet 52 percent of companies book these meetings outside of “managed” channels.
