Tag: The Shakedown
How to Build an Authentic, Sustainable Brand
My No. 1 piece of advice for companies looking to build a sustainable brand is to be authentic, and this requires doing work internally within the company.
Freelancers for Hire: How Shared Economy Platforms Could Influence Meetings
"There are not many sectors that won’t be impacted by the efficiencies of both sharing economy and peer-to-peer online platforms."
How the Meeting Design Institute Shakes Up Meeting Trends
"Meeting planners need to focus on how to do more meetings with less travel and out-of-the-office time."
Why Mindful Meetings Are the Next Big Thing
"Meditation experts suggest that the most ideal time to meditate is post-workout."
Stay Relevant: How to Keep Your Event from Melting
Keep your event from melting by addressing three key meeting elements: attendance, enthusiasm and exciting topics.
The Power of Swag: How to Successfully Incorporate Branding at Events
"If you’re a technology company, why give out lollipops or a tin of paper clips? Event giveaways should be relevant to both your company and your audience."
