Guanajuato is a cultural powerhouse with all the infrastructure and connectivity required for successful meetings and events.
Groups looking for immersive cultural experiences of Mexico will find plenty to explore throughout the state, including important pre-Hispanic archaeological sites, several architectural jewels of the Viceroyalty, as well as two cities designated as World Heritage by UNESCO—the capital Guanajuato city and San Miguel Allende.
Guanajuato also offers a thriving culinary scene, with each region known for distinct traditional dishes such as cajeta, acambaro bread, guacamayas and tumbagones. Meanwhile, thirty-two Protected Natural Areas offer an abundance of outdoors activities such as kayaking, hiking, rafting, rappelling, ziplining and ballooning; and 283 facilities offer wellness activities such as temazcal, hot springs, spas and holistic centers.
Exceptional airlift includes 10 direct flights from the U.S. as well as nine international routes, and the state’s infrastructure provides connectivity to its destinations, including San Miguel de Allende, within 30 minutes to an hour’s drive from the airport.
The state of Guanajuato is considered nationally as the fifth most important destination in Mexico’s MICE industry, offering six main cities with the capacity to receive meetings tourism. City options include Leon, Silao, Irapuato, Celaya, San Miguel de Allende and Guanajuato Capital, which together offer 10 main venues for meetings and events and more than 861,112 sf of space.
Poliforum Leon is a unique venue set over 67 hectares and offering 10 spaces for events, as well as business, entertainment and cultural areas. While the San Cristobal Center in Leon, set amidst the town’s colonial architecture, offers 129,166 sf of exhibition space divided into 16 spaces. The Inforum Irapuato Exhibition Center features a minimalist, avant-garde style and offers 107,639 sf of indoor space as well as outdoor space options.
Guanajuato also offers several hotels with convention space, including the Hotel Double Tree By Hilton Celaya, with more than 10,763 sf of space across seven halls, and the Live Aqua Hotel in San Miguel de Allende with event spaces that include a terrace and esplanade.
Guanajuato’s hotel capacity includes more than 388 hotels ranging from three to five stars, and approximately 313 service providers that meet the needs of event organizers, furniture, audio-visual equipment and more.
These are just some of the reasons that make Guanajuato a top MICE destination in Mexico. For more information, visit guanajuato.mx/en/mice.
