As planners navigate an increasingly complex meetings landscape — from airlift reliability to visa requirements — destinations that deliver infrastructure, accessibility and immersive experiences are rising to the top.
In Barbados, Wyndham Grand Barbados, Sam Lord’s Castle All Inclusive Resort is positioning itself as a leading choice for conferences, incentive programs and executive retreats in the Caribbean. With 422 rooms — the largest inventory on the island — and the most expansive conference venue in Barbados, the resort offers scale without sacrificing sophistication.
At the heart of its meetings portfolio is the 10,000-sf Trident Grand Ballroom, the island’s largest, featuring flexible configurations and state-of-the-art technology, including LED wall capabilities. Overall, the resort can accommodate programs ranging from 12 to 1,000 attendees, supported by executive meeting rooms, outdoor venues and comprehensive on-site event services.
Beyond the Boardroom
Wyndham Grand Barbados integrates experiential elements directly into its programming. Groups can transition from morning sessions in the ballroom to afternoon team-building on coral reefs or cultural excursions. Wellness offerings include tennis, pickleball, beach yoga and a full-service spa, while culinary programs incorporate herbs grown in the resort’s own garden. Social impact initiatives also allow groups to partner with local schools for meaningful community engagement.
Flexible Venue Options
Trident Grand Ballroom (10,000 sq. ft.)
- Theatre: Up to 1,000
- Banquet Rounds: 700
- Crescent Rounds: 500
- Classroom: 390
Executive Meeting Rooms – St. Philip & Long Bay
- Boardroom: 20–25
- Classroom: 35–44
Additional Spaces – Bridgetown & Belair
- Boardroom seating up to 12
Recently, Prevue connected with Petra Roach, Director of Sales and Marketing, to discuss the resort’s meeting capabilities.
Prevue: What makes the property ideal for MICE?
Roach: We have 10,000 square feet of conference space in the Trident Grand Ballroom — the largest on the island — combined with 422 rooms. Our footprint allows us to host both small and large groups. It’s full-scale capability with a personal touch, which is especially important for incentive and corporate groups.”
Prevue: How do you support planners in creating customized experiences?
Roach: “We provide a dedicated team structure, including a U.S.-based Group Sales Director and an on-site Group Sales Manager. Planners have access to virtual walk-throughs, site inspections, AV partnerships and trusted DMC relationships. Our on-property banqueting and vendor coordination ensure seamless execution.”
Prevue: Are there unique experiential or team-building activities available?
Roach: “Yes — programs such as Treasures of the Tide, culinary workshops, farm-to-table experiences and wellness-focused activities can all be incorporated into itineraries. We partner locally to create authentic cultural immersion, so groups leave having experienced Barbados, not just attended a meeting.”
Prevue: How do you balance luxury and productivity?
Roach: “Our scale allows business groups to operate efficiently during the day and transition effortlessly into leisure in the evening. Groups can meet in fully equipped spaces, then unwind with spa treatments, beach programming or curated excursions. It’s a seamless blend of productivity and premium Caribbean hospitality.”
You May Also Be Interested In…
Colombia Awarded for Leadership in the Meetings Industry
Secrets Baby Beach Aruba Debuts as Hyatt’s First Inclusive Collection Property
Now Open: The St. Regis Cap Cana Resort
