Expert Advice

Expert Advice

marketing

Exclusive: Event Marketing Extends Beyond Being On Brand

Looking back over the many events I’ve led, I recommend a focus on logistics over logos to optimize attendees’ overall brand experience.
sustainability

Exclusive: Wayne Robinson on Measurable Sustainable Meetings

The former Staff Vice President at FM Global shares ideas on how to create measurable progress toward sustainability.
inclusive meetings

Inclusive Meetings: One Perspective From the Hotel Side

By embracing inclusivity, planners create environments where diversity thrives, innovation flourishes, and everyone can participate fully by bringing their whole self to the event.

Meetings & Incentives: Forecast for 2024

Prevue editors and contributors take a look at the challenges facing the meetings and incentives industry, and what 2024 may bring.
teambuilding

Tips for Outdoor Teambuilding This Winter

With winter teambuilding, I always remind people to stay within their comfort zones when it comes to their personal skill sets and level of experience.
swag

A Solution for Sustainable Swag

Sustainable swag in the form of a digital wallet would be far more effective than a physical item of dubious value with a simple corporate logo and little else. 

Author Doug Binder to Speak at Next Visionary Summit

Doug Binder, whose book "Gather: The Business of Coming Together," offers an insider's look at meetings, speaks at the next Visionary Summit.
emotional journey

Map the Emotional Journey of an Event

Here's how you can design and monitor the emotional journey of an event, for a truly impactful experience.
event

Events as Seen Through a Marketing Lens

It's always helpful to view events from a different lens, so we reached out to a marketing expert to share his top tips.
teambuilding

Teambuilding Tips From a Recreation Expert

In planning teambuilding activities, remember that the bonding occurs when everyone feels safe and comfortable and can participate.
LinkedIn

7 LinkedIn Tips for Job Seekers

The key to a successful job hunt is creating a presence and capitalizing on LinkedIn’s features to help you stand out from the crowd.
culinary

Culinary Trends Inspired by the 5 Senses

By mixing current and classic trends that speak to the senses, the chefs at Cameron Mitchell Premier Events curate unexpected culinary adventures for guests to discover throughout an event. 
LinkedIn

Build Your Brand on LinkedIn

Here's how to grow your network and build your personal brand on LinkedIn.
holiday party

2022 Holiday Party Trends

Here are some of the biggest trend lines happening right now in company holiday party planning, and how your organization can get ahead of the curve.

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