How to Elevate Your
Events with Purpose:
The Road to Net-Positive Sustainability
Sustainability in meetings isn’t just about reducing waste—it’s about creating lasting positive impact for communities, economies, and the environment.
Watch as our panel of experts shares how to transform events from “less harmful” to truly net-positive—showing how meetings can become a meaningful force for good.
Why Watch?
✔ Learn what net-positive sustainability really means—and how to implement it
✔ Get real strategies for designing socially and environmentally impactful events
✔ Gain tools to measure your event’s economic, social, and environmental footprint
✔ Walk away with ideas you can immediately apply to future meetings
Featured Panelists:
Jody Brandes
Associate Director, Internal Meetings & Strategy at Gilead Sciences, Inc.
Jody Brandes, CMM, CTSM, CMP-Fellow, HMCC has over 28 years of experience in the hospitality industry as both a planner and supplier. She is Associate Director, Internal Meetings & Strategy at Gilead Sciences, Inc managing a team of four meeting professionals. She has over 20 years’ experience in the pharmaceutical space including at Genentech, Novartis and Chiron Corporation. She is past president of Meeting Professionals International Northern California Chapter and is currently Director of Operations for the Society For Sustainable Events (SFSE). She earned the Sustainable Event Professional Certificate from EIC in 2022, was awarded Sustainability Champion from PCMA Northern California Chapter in 2021 and won the 2nd Annual Sustainability award from Pharma Forum in 2023.
Edward Perotti
Principal of EP Events & Experience
Edward Perotti is the principal of EP Events & Experiences, an award-winning event design, event planning, and meetings management expert with over thirty years of experience.
With a diverse background in design, production, community engagement, and theater training, Edward is globally recognized for crafting unforgettable experiences. He is a public speaker and has been featured on numerous television shows, as well as mainstream print, and digital media outlets.
Nancy J. Zavada
CMP Fellow, Founder and
President, MeetGreen
Nancy J. Zavada, CMP Fellow, Founder and President, MeetGreen, is internationally recognized as a leader in the sustainable event field. She founded MeetGreen in 1994. Nancy’s extensive work with scientific and academic organizations earned her a strong reputation for producing impeccable meetings throughout the world. A decade later, Nancy co-founded the Green Meeting Industry Council to serve as a resource for hosting organizations.
Under the direction of Zavada, MeetGreen is a thriving agency well-known for innovative solutions allowing communities to gather responsibly. MeetGreen is a certified women-owned and ISO 20121-24 certified business focused on producing events to deliver targeted business results.
Nancy co-authored three books, blogs, webinars, and numerous articles to support fellow meeting professionals and host organizations plan their events more efficiently, saving money and the environment.
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