Surprising Taiwan!

Taiwan is the ultimate incentive destination. Watch as the speakers help advisors gain a better understanding of why Taiwan is on the rise and learn about the many hotels, venues and local experiences for visiting groups.

Did you know:

– Taiwan is committed to sustainability, going green, and net-zero carbon emissions.

– Taiwan is situated in the heart of Asia, with regular direct flights from many Asian cities.

– Beyond the bustling metropolises are tropical and subtropical landscapes, rushing rivers, hot springs, and some of northeast Asia’s tallest mountains?

Experience the unexpected marvels around every corner during this one-hour webinar!

Adam Milczarek
Senior Business Manager at Taiwanlook

Adam is a seasoned event management professional and a passionate ambassador for Taiwan’s MICE industry. Over the years, he has worked tirelessly to showcase the island nation’s unique cultural heritage and modern amenities to event planners and corporate executives from around the world. With nearly a decade spent living in Taiwan, Adam is an expert in the island’s many offerings, from the clear waters of Kenting to the towering peaks of Jade Mountain.


As the Senior Business Manager at Taiwanlook, the island’s leading DMC, Adam organized countless successful events in Taiwan, ranging from large-scale conferences and trade shows to intimate business meetings and incentives. He also worked with Taiwan Tourism Bureau to promote Taiwan’s MICE industry through fam trips, allowing international meeting planners to experience firsthand the country’s unique culture and attractions.


Adam brings local expertise with a fresh look of an international meeting planner sharing Taiwan’s best-kept secrets with the international audience.


Jason Yeh
CEO, GIS Group


Jason Yeh is the CEO of GIS Group and 2nd Vice President of the International Congress and Convention Association (ICCA). He is the Honorary President of the Taiwan Convention & Exhibition Association. A champion of the local MICE industry, Yeh is a Lecturer at the National Taiwan Normal University (Graduate Institute of Translation and Interpretation) and an ambassador of the Kaohsiung MICE Alliance. He earned his B.A. in English Language and Literature (1986) and later an M.A. in Tourism (2000) from Chinese Culture University, Taipei, Taiwan.


GIS Group, founded in 1991 by Yeh, provides a list of meeting services including conference management, destination management (including corporate events, incentive programs, team building, and cultural activities), audiovisual and congress technology, language services, and venue management. The company is providing the highest level of service to international clients and its professionalism is certified by a number of international affiliations. The company is a member of the International Congress and Convention Association (ICCA), the Society for Incentive Travel Excellence (SITE), The International Association of Professional Congress Organizers (IAPCO), and the Congress Rental Network (CRN).


Yeh’s mission has always been to drive positive change in the meeting industry and to elevate Taiwan as a prime international meeting destination. In 2016, he released his first book The Driving Force Behind Destination Marketing, analyzing the secrets behind destinations bidding for international meetings. In 2017, he brought the first IAPCO EDGE Seminar to Taiwan and provided a fruitful educational program for everyone in the Taiwanese industry. In recognition of Yeh’s great work and active presence in the field, he has been called one of The 25 Most Influential People in the Meetings Industry by Successful Meetings Magazine in 2017.

Abby Chiang
Marketing Manager, Taiwan Tourism Bureau San Francisco Office


Abby is a dynamic representative of the Taiwan Tourism Bureau who is dedicated to developing and implementing innovative strategies to promote Taiwan as a premier MICE destination. With a diverse background in the aviation industry and extensive travel experience, she brings a unique perspective and valuable insights to her work. Abby is highly committed to working closely with industry stakeholders to showcase Taiwan’s world-class venues, exceptional hospitality, diverse culture, rich history, and stunning natural scenery. Her passion and expertise have been instrumental in increasing Taiwan’s visibility and reputation as a sought-after destination for business events and conferences.

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