What’s Trending in Incentive Travel?

In this webinar, we explore how incentive travel is evolving and what today’s clients are really looking for. From trending destinations and audience fit to budget-friendly ways to create memorable experiences, this session shares practical ideas for planning trips that feel fresh, meaningful, and results-driven. It also covers how to demonstrate ROI and build incentive programs that keep clients engaged long after the trip ends.

Featured Speakers:

Anna Sullivan
Manager, Planning Operations with Meetings + Incentive Travel Division
CADENCE

At CADENCE, Anna Sullivan manages corporate event planning operations, including high-end incentive travel programs, with a focus on delivering seamless, high-impact events and optimizing the processes that get us there. Over the past eleven years, she has contributed to managing end-to-end event lifecycles, including strategy and content development, logistical execution, and performance analysis. She’s an event evangelist who believes exceptional experiences lead to lifelong memories that create loyalty and drive business results.

Dahlton Bennington, CMP, CMM
Managing Director
PROfound Planning

As a tenured meeting and incentive professional, Dahlton founded PROfound Planning in 2012 and manages several clients’ meeting and incentive programs. She advocates for business growth with knowledge, experience and respect to motivate, educate and inspire teams. Before starting PROfound Planning, Dahlton was the Director of Meeting Services for Randstad, a $2.2 billion global provider of HR and staffing services, where she successfully executed all meetings and events, consistently exceeding company goals.

Emily Parsons-Walker, MS, CIS
Event Specialist
SITE

An Event Specialist with SITE Global, Emily has been in the meetings and events industry for six years. She is an alum of James Madison University’s Hart School of Hospitality and San Diego States Payne School of Hospitality and Tourism. Her favorite part about event planning is making a community impact on those attending while creating lasting change where they are visiting.

If you plan incentive travel—or want to start—this webinar is packed with tips and inspiration you can actually use.

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