5 High-Impact Incentive Experiences in the UK

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incentive experiences
Coppa Club Tower Bridge London-photo credit VisitBritain and Christie Lam

From the sands of the south coast to the rugged highlands of Scotland, the United Kingdom’s seven regions can accommodate your group’s every wish.

Here are a few high-impact incentive experiences to consider.

The Highland Games

The Highland Games—and iconic caber toss, hammer throw, shot put and tug o’war—are as Scottish as bagpipes, kilts and whiskey. Groups can participate in the Highland Games, which are really more of a centuries-old cultural extravaganza of sports, music and dancing, and traditional Scottish food and variations of the games can also be organized.

Wembley Stadium Tour

During a behind-the-scenes tour of the Wembley Stadium in London, the largest sports stadium in the UK, attendees will walk in the footsteps of the UK’s soccer (football) legends. The tour reveals the reality of dressing rooms, the dugout and post-match interview areas, and groups can climb to the Royal Box for a selfie with a replica of the world-famous FA Cup, or stroll through the Exhibition of Champions, a must-see for any sports fan that features more than 700 artifacts.

Dine in a Rooftop Igloo

Follow this up with an eclectic and elegant dinner and drinks under the “igloos” of the Coppa Club Tower Bridge. The terrace has been transformed with fluffy blankets and rugs, endless views of the stars and London’s Thameside skyline.

Explore the Wizarding World

While in London, let the magic continue during a “Making of Harry Potter” experience at Warner Bros. Studios, which regularly hosts private events. Here, groups will experience authentic movie sets and experience the awe of the wizarding world, including the soon-to-open Gringotts Wizarding Bank.

Step Into a TV Series at Winterfell Castle

The UK has more castles per square mile than anyplace else on earth, many of which offer event space. Belfast’s Winterfell Castle in Northern Ireland, played backdrop for the hit “Games of Thrones” TV series, and is a hot spot for creative incentives and team building. Across the Belfast area, there are 25 filming locations to explore. On the south coast of Wales in Cardiff, Sing & Inspire help groups find their unique voice through opera workshops.

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