Aloft Launches First-Ever Voice-Activated Hotel Room

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Aloft Hotels, voice-activated hotel rooms, Hey Siri, tablets, voice activation, hotel room controls
Aloft Hotels’ Voice-Activated Hotel Rooms

“Want to add a soundtrack to your morning routine? You can ask Hey Siri to start playing your morning iTunes playlist.”

The days of simply using in-room tablets to control the lighting or temperature of a hotel room are officially over with Aloft Hotels’ launch of the first-ever voice-activated hotel room.

“Forget the phrase ‘at the touch of your fingertips.’ Today’s early-adopter, hyper-connected global traveler wants a level of personalization unlike ever before, and that means being able to control their hotel experience with the sound of their voice,” says Brian McGuinness, global brand leader, Aloft Hotels.

The fittingly named Project: Jetson experiment debuted on Aug. 25, allowing attendees to change their room controls by using Hey Siri. When attendees enter the voice-activated rooms, they will launch a custom Aloft app on an in-room iPad. A personalized welcome screen will prompt attendees to use their own voice to make decisions for everything from the room’s temperature to preset lighting options that set the mood.

Want to add a soundtrack to your morning routine? Ask Hey Siri to start playing your morning iTunes playlist as long as you are signed into an account on the iPad. Hey Siri will even become a personal concierge, answering questions about what nearby attractions to visit. These futuristic rooms are currently available at Aloft Boston Seaport and Aloft Santa Clara.

The idea for Project: Jetson was created in partnership between the creative team at Aloft Hotels and DigiValet, an iPad-based hotel room solution for luxury hotels. It is the latest innovation in a slew of ones Aloft developed for the hospitality industry: Botir, the first-ever robotic butler (available at Aloft Cupertino and Aloft Silicon Valley); TiGi (text it, get it), the first-ever Emoji-only room service menu; and SPG Keyless for attendees to use their smartphones as room keys.

The only logical next question: What about voice-activated meeting rooms?

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