Issues in Execution
The pressures on both sides—planners and hoteliers—are enormous, as was revealed in the comments they shared when asked about the top issues affecting their ability to do their jobs.
Much of this has to do with the pace of change and with technology replacing relationships and roles. Overriding all concerns for planners is the seller’s market. Supply and demand has always influenced the buyer-hotelier relationship, but after having given hotels business through a lengthy recession, some planners feel they are being treated unfairly now.
“I need to see more flexibility and assistance in placing my meetings. It’s a seller’s market right now, but that will change and they will need the business. If a hotel partner is helpful right now, that planner will remember him or her when the economy changes,” said one planner.
