Tag: loyalty rewards programs
Delta Bows to Backlash Over SkyMiles Changes
Delta Air Lines’ bid to reduce the benefits of its SkyMiles loyalty program has faced a negative backlash, forcing the airline to backpedal.
Marriott & Starwood Finally Merging Rewards Programs
Ever since Marriott International officially acquired Starwood Hotels & Resorts Worldwide in September 2016, the two have been figuring out how to merge their loyalty rewards programs—and now they’re finally beginning the process.
Inspiring Loyalty Among Millennials
Millennials prefer experiences over points when it comes to hotel rewards programs. But when the two combine...oh, it's a beautiful thing.