How Planners Can Use AI Effectively and What it Can and Can’t Do

📅 Wednesday, August 19, 2026
🕐 1:00 PM ET | 10:00 AM PT

💻 Free to Attend

Staying current with technology is essential for maintaining a competitive edge — both in business and in event planning. Artificial Intelligence is transforming how planners research destinations, design experiences, communicate with attendees, and analyze data. But with rapid innovation comes confusion about where AI truly adds value — and where it doesn’t.

Join our tech-savvy panel of industry experts as they break down practical ways to use AI to streamline workflows, enhance creativity, and improve event outcomes. You’ll walk away with actionable insights, recommended tools, and a clearer understanding of AI’s real capabilities (and its limits) in today’s meetings and events landscape.

Key Takeaways:

✔ How to integrate AI tools into your daily planning workflow

✔ Understanding what AI can and can’t replace in human creativity and decision-making

✔ Best practices for using AI ethically and efficiently

✔ Real-world examples from planners already leveraging AI successfully

Bonus: Earn 1 CEU credit when you attend live

Featured Speakers:

James D. Feldman

James D. Feldman CSP, CITE, CPIM, CPT, PCS

Keynote Speaker | AI Implementation Strategist | Author of Shift Happens!

James D. Feldman, CSP, CITE, CPIM, CPT, PCS is a keynote speaker, AI implementation strategist, and author of Shift Happens!. For more than 30 years, he has helped Fortune 500 companies, associations, and hospitality organizations rethink strategy, innovation, and customer engagement through practical AI frameworks and business transformation tools.

Known for concepts like 3D Thinking™, Thinkruptcy™, and AI Sauce, James focuses on helping leaders identify business objectives, choose the right AI tools, and create measurable competitive advantage.

He has delivered more than 2,000 presentations, authored 26 books, and was named one of Incentive Magazine’s “100 Most Innovative People of the 21st Century.”

Nick Borelli

Nick Borelli

Director of Marketing
Zenus

Nick Borelli has spent over two decades at the intersection of marketing, events, and technology.

He serves as the instructor for the PCMA Institute’s Enhancing Events with AI course.

Save Your Spot Now – It’s Free! Can’t attend live? Register anyway—we’ll send you the recording!

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