Spark Editors
How to Plan LGBT Meetings that Welcome Everyone
"Our industry must remain vocal at any attempt to tell anyone that they are not welcomed."
Is Art the New Food?
"Groups really gravitate to learning about our city’s history and heritage through the art and artists who have lived and worked here."
How Living a Prehistoric Life Can Shape Your World View
“If we’re talking about housing development, they probably should know how to swing a hammer and pound a nail.”
4 Myths About Millennial Meeting Attendees—Debunked
Yes, millennials are the most-connected generation, but that doesn’t mean they don’t want time to escape the realities of the world.
How to Build an Authentic, Sustainable Brand
My No. 1 piece of advice for companies looking to build a sustainable brand is to be authentic, and this requires doing work internally within the company.
Design Thinking: A Creative Way for Planners to Get Unstuck
Thinking like a designer can help organizations develop products, services, processes and strategy by using creative tools—i.e., stories, drawings, stickers, you name it—to address challenges.
Freelancers for Hire: How Shared Economy Platforms Could Influence Meetings
"There are not many sectors that won’t be impacted by the efficiencies of both sharing economy and peer-to-peer online platforms."
Navigating the World of Travel Bans & Boycotts
No matter what side of the political argument you and your group supports, the key thing that all meetings industry professionals can do is monitor policy issues that impact the industry.
The Best Food & Beverage Setup I Ever Saw…
"The best F&B setups anywhere around the globe have two attributes. They don't require waiters to bring you a meal, and the lines to get food go on both sides of the table.”
Are You Ready to Explore Virtual Reality?
During a trade show, exhibitors can use VR to introduce attendees to products such as a ship or jet that can be difficult to transport to the exhibition floor.
The Tech Tool I’m Using the Most Right Now Is…
“The tech tool I am using most right now is Contactually, an amazing software solution that helps me manage my relationships with clients."
How to Manipulate Time to Your Advantage
“Over the long run we have the power to fill our lives with the things that deserve to be there.”
My New Year’s Resolution Is…
Meeting planners share their New Year's resolutions and how it can impact their life in the hospitality and meetings industries.
How the Meeting Design Institute Shakes Up Meeting Trends
"Meeting planners need to focus on how to do more meetings with less travel and out-of-the-office time."