Sue Pelletier
6 Roadblocks to Building More Engaging Events
Here are a few key reasons why meeting planners find it difficult to design immersive and engaging events.
5 Event Tech Tips for Better Engagement
Here are five event tech tips to make your next event more engaging.
10 Trade Show Exhibitor Hacks
Here are 10 effective strategies to overcome some of the most common trade show challenges.
Exclusive: Putting Wellness on the Agenda
Katie Moser Stuck explains how wellness can be incorporated into events — and why it’s critical for getting your message across to attendees.
Exclusive: Never Underestimate the Power of Surprise
The element of surprise can elevate a good incentive experience to a great one.
Exclusive: How White Lotus Is Supercharging Pop Culture Incentives
How pop culture touchpoints like the show “The White Lotus” can bring more than a pop of excitement to an incentive program.
Trump’s Travel Ban’s Potential Impact on Global Sporting Events
How the U.S. government’s recent travel ban could dampen attendance and revenues at global sporting events—and more.
Hyatt Going All-In on Asia
Hyatt Hotels continues to expand its luxury and lifestyle portfolio with almost 90 new Asia Pacific properties over the next five years.
U.S. Policy Driving Companies to Rethink International Business Travel
International business travel is declining largely due to changes in U.S. policy.
Try This: Banff Community Impact Program
The Banff Community Impact Program offers groups an opportunity to support real change for the local community.
Business Travel Feels Riskier for Women
Corporate business travel is back, but women are concerned that they face greater safety risks than men while on the road.
Industry Advocates Hail Legislation as a Big, Beautiful Win
The sweeping legislation signed last week has lots of benefits for the meetings and travel industries, say ECA and U.S. Travel.
Move Over ROI — ROE Is the New Kid in Town
Data-based ROI has long been a reliable measure for event success, but does it really measure what’s most important the way ROE can?
How Shifts in Federal Policies Are Affecting Business
Association leaders are keeping a sharp eye on federal policies that affect the industries they serve.
