Events as Seen Through a Marketing Lens
It's always helpful to view events from a different lens, so we reached out to a marketing expert to share his top tips.
What Will the Meeting Room of the Future Look Like?
A new IACC report finds that the need to create more experiential events is driving planners to seek new ways to use existing venue spaces.
6 Research-backed Experiential Design Principles
PCMA, CEMA and Marriott International collaborated to discover six experiential design principles event planners can use to design more effective experiences.
How to Create Goosebump Events
Use a combination of entertainment, recipes, color, architecture and sound to tap into attendees' senses, and begin the planning process by mapping the emotional journey of the audience.
Canadian Visionaries Network: Thought-Leader Expertise for Meeting Success
Destination Canada's newly launched Canadian Visionaries Network (CVN) offers planners partnerships with some of the country's most esteemed professionals.
Local Art Lends a Sense of Place to Events
Venues big and small embrace local art and offer curated experiences for groups.
Best Books on Event Design: Recommended Reading from 3 Pros
A curated list of books from the industry visionaries who spoke at Prevue's What's Trending in 2023 Webinar.
Speakers for a Post-Pandemic World
. Now that we’re coming back to in-person events, what’s changed — and what hasn’t — when it comes to speakers?
How Community Connections Build Audience Engagement
Co-Founders of The Community Factory Nicole Osibodu and Liz Lathan say an unstructured approach to meetings and events is the secret to attendee ROI.
10 Things PCMA Did Right
The entire industry looks to PCMA's Convening Leaders for fresh ideas and leadership—and this year's event did not disappoint.
2023 Roadmap: Planners Share Their Concerns and Strategies
Uncertainty lies ahead in 2023, say meeting pros on Prevue's Editorial Advisory Board. Here are their top 5 challenges.
4 Top Speaker Trends for 2023
The opening speaker sets the tone for everything to follow, so it’s vital that you choose the right person and topic.
Value-Add Planning: 5 Top Tips to Maximize ROI
Kimberly Bean, Event Specialist, KBT Creative Support Services, shares tips on how planners and suppliers can work together to achieve value-add budgets.
5 Program Design Tips to Engage Attendees
Rudy Garza, Brightspot Incentives, on how program design can foster purposeful engagement and personalization.
