Carrie Fisher’s One-Liners Translate into Marketing Wisdom for Independent Planners
“Even in space, there’s a double standard.”
3 Charitable Celebs Show Planners How to Pull Strings
Green efforts are public relations opportunities and universally accepted and respected—so there are no political repercussions.
Navigate the Personalities of Clients With Tips From 2016’s Best Fiction Novels
Advice from the fiction novels of five of 2016’s bestselling authors on understanding and navigating your way through the good, bad and ugly of human behavior.
How to Bail on Events Buffalo Bill Style
Buffalo Bill was a famous showman with his touring Buffalo Bill’s Wild West show that glorified the American West, but even a celebrity like Buffalo Bill surely found it difficult to meet people he didn’t know.
Not to Go All Gung Haggis Fat Choy on You, But…
If the Chinese New Year is too much to celebrate, maybe Gung Haggis Fat Choy will be more up your alley.
4 Event Venues From Your Favorite Films
In the Covent Garden section of London is Rules restaurant, the oldest in the city and the site of a famous scene from the 2015 James Bond film Spectre.
3 Ethics Lessons for Meeting Planners From “The Godfather”
Channel Marlon Brando if you must and realize that there is always a solution. Don't offend the individual who put you in the stressful situation or freak out on those who can help you get out of it.
How to Architect the User Experience Lady Gaga Style
You can’t have a Lady Gaga performance without some serious costume changes, and her white, football-themed crop top was definitely unforgettable and well themed.
4 Melissa McCarthy Roles Offer Tips for Crowdsourcing Like a Boss
She’s on a roll. Whether jive talkin’ as a TV fortune evangelist or headlining some of the brilliant political spoofs of “Saturday Night Live.”
3 Things Planners Can Learn About Sponsorships From the Super Bowl
Think of your sponsors as the spokespersons for your event and partner with them every way you can, from including them in planning focus groups or committees to having them hand out awards
Approach Networking Like an Anthropologist (and Celebrate Black History Month at the Same Time)
Shyer attendees can apply the 1-2-3 rule by approaching people who are standing by themselves first because they will be the most welcoming.
Customize Event Invitations With Tips From 1920s Good Housekeeping
Sure, we could have skimmed through the depths of Martha Stewart's blog for decoupage ideas but where's the fun in that?
Big Brands Bring It When It Comes to Pre-Arrival Experiences (and So Can You)
Subscribers who receive welcome messages from a brand show 33 percent more long-term engagement with that company.
3 Theme Party Ideas from Rock Concerts
Work with your event planner to create a focal point for your theme party. Not only can you use it for promotion, but it will help keep the event in the minds of attendees long after it ends.
