Asheville, North Carolina, before Hurricane Helene hit in September.

A Push for Hurricane Relief Funding

Asheville, North Carolina, before Hurricane Helene hit in September.
 

 

 

 

 

 

 

 

 

 

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States affected by Hurricane Helene are still waiting for Congress to deliver key disaster-relief funding, the U.S. Travel Association says. The storm caused an estimated $53 billion in damage and crippled tourism as it ripped through the Southeast in September 2024.

A letter signed by more than 100 state tourism directors, destination leaders and small business owners urged lawmakers to move quickly to pass pending legislation and deliver promised aid.

“Too many destinations in too many states are currently waiting on Congress to provide desperately needed relief from disasters that took place months ago,” said Geoff Freeman, president and CEO of the U.S. Travel Association. “The holiday season is peak travel season and Main Street businesses are suffering. The time for Congress to act is now.”

Tourism leaders urge lawmakers to approve additional funding for the Community Development Block Grant Disaster Relief program and the Economic Adjustment Assistance program. The goal is to aid communities where tourism revenues have plummeted due to the storm, which caused extensive flooding and severely impacted areas dependent on the visitor economy.

“These programs provide funds that can be used for activities that are vital to restoring travel, including grants to businesses, rebuilding travel infrastructure, and destination marketing, which helps inform potential visitors about areas that remain open for business and draws visitors back when appropriate to impacted areas,” the letter noted. “Without these visitors, small travel businesses like ours struggle to meet payroll and basic operating expenses, threatening the livelihoods of thousands of families and employees.”

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Tourism officials also told congressional leaders from both political parties that the mountain region of North Carolina alone is estimated to have lost $2.1 billion in tourism income this fall.

“Our communities have been strong in the face of widespread devastation, but we cannot continue for long without federal support,” according to the letter. “We ask Congress to pass disaster relief legislation urgently to help our communities recover and avoid further economic damage.”

This post first appeared at Prevue’s sister site, Recommend.com.

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