Meeting planners looking to add value to incentive programs in Miami can tap into the new “Explore Miami” promotion, a limited-time initiative offering discounted and value-added experiences across the destination.
The Greater Miami Convention & Visitors Bureau’s new “Explore Miami” program is a value-driven opportunity for meeting planners and incentive groups seeking experiential add-ons in Miami and Miami Beach.
“Explore Miami is a celebration of everything that makes our destination truly exceptional — bringing together world-class cultural institutions, one-of-a-kind attractions and unforgettable experiences that are as accessible as they are exciting,” said David Whitaker, President & CEO of the Greater Miami Convention & Visitors Bureau, in a press statement. “Designed with value in mind, this is an open invitation to explore more of Greater Miami and Miami Beach and rediscover the energy, creativity and spirit that make this destination unlike anywhere else in the world.”
Running from April 1 through May 31, the limited-time initiative offers a range of discounted and value-added experiences across cultural attractions, outdoor venues and immersive activities—many of which can be integrated into group itineraries, pre- and post-event programming or incentive travel agendas.
Experiential Options for Groups
The program highlights a mix of cultural, nature-based and interactive experiences designed to appeal to a wide range of attendees. Participating venues include Vizcaya Museum & Gardens, Zoo Miami and Paradox Musuem Miami, where planners can incorporate guided tours, team-building outings or leisure extensions into meeting programs. Many offers include buy-one-get-one promotions or discounted admission.
The timing of the program aligns with continued growth in bleisure and incentive travel, as attendees increasingly seek destination-driven experiences beyond the meeting room. More details and participating offers are available through the program’s official website.
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